Emplifi report shows why TikTok is the King of the jungle
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Data from the 2026 Social Media Benchmarks report by Emplifi shows widening performance gaps across…

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Emplifi report shows why TikTok is the King of the jungle

How TikTok is teaching SA to speak in its mother tongues
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Ahead of International Mother Language Day on 21 February 2026, TikTok is becoming an unexpected…

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How TikTok is teaching SA to speak in its mother tongues

No TikTok for teens? Spain plans social media ban for under-16s
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Spain announced at the World Governments Summit in Dubai that it plans to join the…

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No TikTok for teens? Spain plans social media ban for under-16s

Ogilvy leads South Africa at the TikTok METAP Awards 2025 – Ogilvy South Africa
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In our fast-changing media landscape, where brands continue to compete for attention, Ogilvy’s social-first and…

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Ogilvy leads South Africa at the TikTok METAP Awards 2025 – Ogilvy South Africa

All the 2025 SA TikTok Ad Awards winners
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TikTok has revealed the South African winners of the TikTok Ad Awards 2025 for the…

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All the 2025 SA TikTok Ad Awards winners

TikTok SSA top creators crowned
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TikTok honoured the creators who are reshaping culture, storytelling, and digital influence across the region…

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TikTok SSA top creators crowned

The rise of victimhood culture: How TikTok glorifies trauma narratives
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In the digital age, social media has grown into a stage where identities are shaped,…

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The rise of victimhood culture: How TikTok glorifies trauma narratives

The mental health minefield of TikTok for today’s teens
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Social media platforms like TikTok can provide a sense of belonging and community for young…

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The mental health minefield of TikTok for today’s teens

From Google to TikTok: The rise generative engine optimisation
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As AI reshapes how consumers discover brands, South African marketers face a new challenge: being…

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From Google to TikTok: The rise generative engine optimisation

From TikTok trends to skin troubles: Why expertise matters
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You’re scrolling through TikTok and come across a new beauty product with a new super…

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From TikTok trends to skin troubles: Why expertise matters