5 B2B marketing strategies to outsmart AI and win your audience
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B2B marketing has never been simple, and changing search habits plus the rise of AI…

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5 B2B marketing strategies to outsmart AI and win your audience

Social media’s impact: Driving business strategies from marketing to ROI
Posted in Business

What started in a Harvard dorm room in 2003 as a tool for social networking…

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Social media’s impact: Driving business strategies from marketing to ROI

Ogilvy One CTO Ravi Pal: Strategies for future-proofing AI and delivering customer-centric growth
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Ogilvy One’s global CTO Ravi Pal will present a virtual session at Adobe Summit 2025…

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Ogilvy One CTO Ravi Pal: Strategies for future-proofing AI and delivering customer-centric growth

Inside Effie’s winning strategies: The hallmarks of an effective campaign
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What are the hallmarks of a Grand Effie SA winner and, therefore, a winning campaign?…

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Inside Effie’s winning strategies: The hallmarks of an effective campaign

How first-party data is transforming retail advertising strategies
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Retailers and e-commerce platforms have evolved beyond simply selling products – they’re now offering access…

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How first-party data is transforming retail advertising strategies

3 key strategies for retailers to navigate 2025
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Retail has always been a fast-paced, intensely competitive operating environment but, like many things these…

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3 key strategies for retailers to navigate 2025

Cracking Google’s AI search: Key strategies for SGE success – Dentsu
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AI’s ability to learn, adapt, and process vast amounts of data has transformed the SEO…

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Cracking Google’s AI search: Key strategies for SGE success – Dentsu

[Free report] Financial Brands TikTok Report 2024: Strategies for success – Ornico
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Ornico’s latest report, Finance Goes Viral explores how top financial institutions in South Africa and…

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[Free report] Financial Brands TikTok Report 2024: Strategies for success – Ornico

Warc 2024 Report: 3 key strategies marketing leaders need to know in 2024
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Warc has released The Future of Strategy 2024, a global survey-based report featuring insights from…

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Warc 2024 Report: 3 key strategies marketing leaders need to know in 2024

Crafting memorable experiences: Effective branded merchandise strategies for events – Tradeway
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Okay, let’s set the scene here. Imagine you’re walking through your local mall, and…

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Crafting memorable experiences: Effective branded merchandise strategies for events – Tradeway