Publicis Groupe to acquire Lotame as part of its AI strategy
Posted in Business

Publicis Groupe will acquire one of the largest end-to-end data marketplaces in the world, spanning…

Continue Reading

Publicis Groupe to acquire Lotame as part of its AI strategy

Agency Scope Spain Part 2: Satisfaction with agencies as marketers adapt to changing times
Posted in Business

Scopen has completed the 24th edition of Agency Scope in Spain and found that its…

Continue Reading

Agency Scope Spain Part 2: Satisfaction with agencies as marketers adapt to changing times

Part 3: AI in Advertising – From the threat of AI to Nobel Prizes for AI
Posted in Business

Welcome to the November AI in Advertising digest on Bizcommunity, brought to you by the…

Continue Reading

Part 3: AI in Advertising – From the threat of AI to Nobel Prizes for AI

AI in Advertising Part 2 of 3: Seven lessons from AI creative optimisation in SA
Posted in Business

Welcome to the November AI in Advertising digest on Bizcommunity, brought to you by the…

Continue Reading

AI in Advertising Part 2 of 3: Seven lessons from AI creative optimisation in SA

AI in Advertsing Part 1 of 3: How to transform agency workflows with AI
Posted in Business

Welcome to the November AI in Advertising digest on Bizcommunity, brought to you by the…

Continue Reading

AI in Advertsing Part 1 of 3: How to transform agency workflows with AI

Bold spaza shop murals part of Tiger Brands expansion drive into informal market
Posted in Business

Bold murals by local artists on local spaza stores are part of a multi-million-rand project…

Continue Reading

Bold spaza shop murals part of Tiger Brands expansion drive into informal market

Part 2: Peer reviews more important for purchase decisions than company information
Posted in Business

Peer reviews continue to gain momentum as a key source of information when making purchase…

Continue Reading

Part 2: Peer reviews more important for purchase decisions than company information

Part 1: South African Customer Experience Report –  The giant disconnect
Posted in Business

The sixth consecutive South African Customer Experience Report which has just been released with a…

Continue Reading

Part 1: South African Customer Experience Report – The giant disconnect

Kantar’s Mzansi Consumer Barometer. Part 2
Posted in Business

Kantar’s Mzansi Consumer Barometer had a look at how South Africans are accessing the internet,…

Continue Reading

Kantar’s Mzansi Consumer Barometer. Part 2

Part 3: South Africa Speaks:  BAV Top 20 Mobility Brands in 2024
Posted in Business

The last of this three-part series, South Africa Speaks, examines mobility brands. Whether by road,…

Continue Reading

Part 3: South Africa Speaks: BAV Top 20 Mobility Brands in 2024