Why working in media is still a great job – Advertising Media Forum
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As 2025 kicks off, we are all being overwhelmed by articles telling us how the…

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Why working in media is still a great job – Advertising Media Forum

Media effectiveness: How CMOs get CFOs to see marketing as a value driver – Google
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Lorraine Landon works to improve digital maturity for Google clients across sub-Saharan Africa as the…

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Media effectiveness: How CMOs get CFOs to see marketing as a value driver – Google

Topco Media welcomes Heineken Beverages as Gold partner for the Future of Sustainability Conference 2025
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We are thrilled to announce that Heineken Beverages has joined us as the Gold partner…

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Topco Media welcomes Heineken Beverages as Gold partner for the Future of Sustainability Conference 2025

Scopen South Africa unveils creative and media agencies new business report
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Scopen South Africa has launched its New Business Report, a no-charge resource designed to enhance…

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Scopen South Africa unveils creative and media agencies new business report

Africa’s entertainment and media industry: A positive story of resilience and expansion
Posted in Business

Over the next five years, increased uptake of internet packages and investment in reliable mobile…

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Africa’s entertainment and media industry: A positive story of resilience and expansion

PR struggles: The double-edged sword of social media and career mobility
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The PR industry is at a turning point, with social media reshaping how information is…

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PR struggles: The double-edged sword of social media and career mobility

Warc: Media in 2025 – Defined by abundance, driven by algorithms
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Warc’s The Future of Media 2025 report examines how the endless optionality within the media…

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Warc: Media in 2025 – Defined by abundance, driven by algorithms

#BizTrend2025: Nfinity’s Albert Makoeng – The rise of creator-led commerce a profound shift in media consumption
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How is it possible that a YouTuber’s staged boxing match can draw almost as many…

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#BizTrend2025: Nfinity’s Albert Makoeng – The rise of creator-led commerce a profound shift in media consumption

#BizTrends2025: Novus Group’s Joe Hamman – Media monitoring trends to watch in 2025
Posted in Business

In 2025 media monitoring will become even more sophisticated, predictive, and integrated. South African organisations…

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#BizTrends2025: Novus Group’s Joe Hamman – Media monitoring trends to watch in 2025

#BizTrends2025: Rirhandzu Shingwenyana’s 3 social media trends influencing marketing in 2025
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Retail media and e-commerce will make most digital media worried about their future. Social media…

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#BizTrends2025: Rirhandzu Shingwenyana’s 3 social media trends influencing marketing in 2025