Rams contract awarded to new media measurement company
Posted in Business

The new Radio Audience Measurement System (Rams) contract has been awarded to GfK Media Measurement,…

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Rams contract awarded to new media measurement company

Trust is Africa’s new currency: Why media leadership must go beyond metrics – Havas Johannesburg
Posted in Business

In a continent where complexity is the norm and contradiction is the context, trust has…

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Trust is Africa’s new currency: Why media leadership must go beyond metrics – Havas Johannesburg

People before process: How strategic empathy builds high-performance teams – Advertising Media Forum
Posted in Business

In the media industry, process often becomes the holy grail. We measure, we optimise, and…

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People before process: How strategic empathy builds high-performance teams – Advertising Media Forum

Ghana’s ex-president John Kufuor targets new role: media baron
Posted in Technology

I expected a wall of protocol policed by bodyguards on this hot summer afternoon –…

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Ghana’s ex-president John Kufuor targets new role: media baron

Kantar media reactions 2025: The great divide
Posted in Business

Marketers and consumers don’t prefer the same ad platforms: What does this mean for brands?…

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Kantar media reactions 2025: The great divide

Standard Bank Top Women Conference 2025 agenda unveiled: Her Power. Africa’s Future – Topco Media
Posted in Business

The countdown begins! The highly anticipated Standard Bank Top Women™ Conference 2025 has officially unveiled…

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Standard Bank Top Women Conference 2025 agenda unveiled: Her Power. Africa’s Future – Topco Media

Kershnee Pillay promoted to Starcom MD; Publicis Media announces senior appointments
Posted in Business

Kershnee Pillay has been promoted to managing director of Starcom. In addition, Brian Muguto joins…

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Kershnee Pillay promoted to Starcom MD; Publicis Media announces senior appointments

The implications for brands of the social media ban for teenagers in Australia
Posted in Business

Source: © 123rf 123rf Mariangela Caineri Zenati, marketing manager at social media management platform Loomly…

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The implications for brands of the social media ban for teenagers in Australia

Why media agencies still matter – Ebony+Ivory
Posted in Business

This blog series was inspired by an industry piece I was asked to write for…

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Why media agencies still matter – Ebony+Ivory

Zapper and Flow drive merchant growth through digital media
Posted in Business

Zapper, the mobile payments, loyalty and lending platform, has launched a new offsite commerce media…

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Zapper and Flow drive merchant growth through digital media