Effie and System1 launch new book on creative and media effectiveness
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System1 and Effie are releasing a new book called The Creative Dividend that brings together…

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Effie and System1 launch new book on creative and media effectiveness

3 ways mentorship drives leadership in marketing and media
Posted in Business

Three meida leaders discuss mentorship as the answer to attraction and retention in the marketing…

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3 ways mentorship drives leadership in marketing and media

#BizTrends2026 | IAS’ Johanna McDowell reflects on AI, creativity and media agencies
Posted in Business

As I write this article in the last few days of December, it is interesting…

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#BizTrends2026 | IAS’ Johanna McDowell reflects on AI, creativity and media agencies

Warc 2026 media trends: Systems planning, AI, & the creator economy
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According to Warc’s latest global advertising forecasts, total ad spend is expected to rise by…

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Warc 2026 media trends: Systems planning, AI, & the creator economy

Johannesburg’s creative media hub is a R320bn opportunity
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One of the most fascinating growth stories in South Africa is the media and entertainment…

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Johannesburg’s creative media hub is a R320bn opportunity

Final call for entries: Africa Travel Week’s 2026 Media Awards
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Africa Travel Week (ATW) is issuing a final call for submissions to the 2026 ATW…

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Final call for entries: Africa Travel Week’s 2026 Media Awards

WPP Media Sports wants to reinvent sport marketing
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in a year defined by major global sports moments, including Super Bowl LX, the Winter…

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WPP Media Sports wants to reinvent sport marketing

The Carling Black Label Cup and the campaign that changed fan engagement – Caxton Media
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It could easily be rated as South Africa’s biggest, most influential brand engagement campaign of…

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The Carling Black Label Cup and the campaign that changed fan engagement – Caxton Media

January is an opportunity for brands: 11 social media marketing ideas
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The start of a year is a strategic advantage, as most competitors go silent after…

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January is an opportunity for brands: 11 social media marketing ideas

5 surprising dangers of shopping through social media (and how to spot them before it’s too late) – Offernet
Posted in Business

Scrolling through Facebook Marketplace or local community groups has become second nature. A new couch,…

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5 surprising dangers of shopping through social media (and how to spot them before it’s too late) – Offernet