The cost of efficiency on quality – Advertising Media Forum
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Are media agencies working themselves out of revenue? The consequences of fee deflation in the…

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The cost of efficiency on quality – Advertising Media Forum

#WPRD2025 | Ciaran R. Maidwell, head of strategy at Be-cause on legacy media appeal
Posted in Business

Consumer trust in social media is on shaky ground: between AI-generated content and increasingly lax…

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#WPRD2025 | Ciaran R. Maidwell, head of strategy at Be-cause on legacy media appeal

#WPRD2025 | MSL Group’s Luto Nyoka: Build and maintain a strong relationship with media
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As we celebrate World PR Day on 16 July, Luto Nyoka, a senior PR account…

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#WPRD2025 | MSL Group’s Luto Nyoka: Build and maintain a strong relationship with media

The MDDA opens nationwide 2025 grant call for small commercial and community media – Media Development and Diversity Agency
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On Friday, 4 July 2025, the Media Development and Diversity Agency (MDDA) opened its call…

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The MDDA opens nationwide 2025 grant call for small commercial and community media – Media Development and Diversity Agency

Baking media effectiveness into your video marketing strategy – Google
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Google’s Zanele Matlala is the YouTube lead for Africa who plans and optimises end-to-end video…

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Baking media effectiveness into your video marketing strategy – Google

Measurement that matters: Turning omnichannel campaigns into real-world results – Vicinity Media
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In a world where consumers demand relevance and immediacy, omnichannel marketing has become more than…

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Measurement that matters: Turning omnichannel campaigns into real-world results – Vicinity Media

Reflections on World Press Freedom Day amid rising online attacks on journalists – Media Development and Diversity Agency
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South Africa joined the global community in commemorating World Press Freedom Day, as concerns mount…

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Reflections on World Press Freedom Day amid rising online attacks on journalists – Media Development and Diversity Agency

A recap on Youth and Environment Month: Public Sector Leaders June edition – Topco Media
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In his letter to the nation on 9 June, President Ramaphosa referenced the 70th anniversary…

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A recap on Youth and Environment Month: Public Sector Leaders June edition – Topco Media

Global OOH media hits $46.2bn in its best year to date
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OOH media globally has had its best year to date, with global OOH spend in…

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Global OOH media hits $46.2bn in its best year to date

SA Social Media Landscape Report 2025: Consumer usage sees Facebook down, TikTok up
Posted in Business

From a consumer perspective, and continuing the pattern of the last few years, there is…

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SA Social Media Landscape Report 2025: Consumer usage sees Facebook down, TikTok up