2024 Effie South Africa Ipsos Trends Report reveals what drives effective marketing – Association for Communication and Advertising
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The 2024 Effie Awards South Africa Ipsos Trends Report, launched during a webinar hosted by…

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2024 Effie South Africa Ipsos Trends Report reveals what drives effective marketing – Association for Communication and Advertising

AI or die: The flight plan for AI-powered marketing in 2025 – V5 Digital
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The year is 2025. You wake up, check your email, and AI has already drafted…

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AI or die: The flight plan for AI-powered marketing in 2025 – V5 Digital

How the profit-driven marketer can unlock growth with outperform marketing – Incubeta
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Traditionally, marketing has been viewed as a necessary expense rather than a strategic driver of…

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How the profit-driven marketer can unlock growth with outperform marketing – Incubeta

Unpopular opinion by a CEO: Hyper-personalised marketing is just digital stalking – Wetpaint Advertising
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Remember that time you talked about buying a new couch, and suddenly every ad on…

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Unpopular opinion by a CEO: Hyper-personalised marketing is just digital stalking – Wetpaint Advertising

DUO launches Global Studio to provide tech agencies and brands with outsourced marketing services – DUO Marketing + Communications
Posted in Business

Award-winning agency, DUO Marketing + Communications, has launched a new specialist division, the DUO Global…

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DUO launches Global Studio to provide tech agencies and brands with outsourced marketing services – DUO Marketing + Communications

The future of marketing is storified – MediaHeads 360
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Let me start with a confession: I love numbers, data analysis and a good spreadsheet….

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The future of marketing is storified – MediaHeads 360

Marketing reimagined: Book your tickets for the New Gen Trends In Marketing And Technology Conference
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The New Gen Trends in Marketing and Technology Conference, hosted by the New Generation Awards,…

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Marketing reimagined: Book your tickets for the New Gen Trends In Marketing And Technology Conference

TotalEnergies Marketing South Africa celebrates Top Employer certification for the 3rd year running
Posted in Business

TotalEnergies Marketing South Africa (TMSA) has been recognised as one of the Top Employers for…

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TotalEnergies Marketing South Africa celebrates Top Employer certification for the 3rd year running

Authenticity: The new currency in influencer marketing
Posted in Business

Many brands have suffered by partnering with the wrong influencers, risking audience alienation with inauthentic…

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Authenticity: The new currency in influencer marketing

Social media’s impact: Driving business strategies from marketing to ROI
Posted in Business

What started in a Harvard dorm room in 2003 as a tool for social networking…

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Social media’s impact: Driving business strategies from marketing to ROI