Edelman report: Smart thought leadership outperforms traditional B2B marketing
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In the B2B world, the biggest opportunity isn’t where most companies are looking. The 2025…

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Edelman report: Smart thought leadership outperforms traditional B2B marketing

How South African youth are shaping the future of marketing – KLA
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Millennials and Gen Z in South Africa aren’t just influencing marketing, they’re fundamentally reshaping it….

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How South African youth are shaping the future of marketing – KLA

Advertising for employment: How youth are marketing themselves like products
Posted in Business

New graduates are entering a fiercely competitive job market, traditional resumes are being replaced with…

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Advertising for employment: How youth are marketing themselves like products

Introducing the Effie Lions Foundation: Building a marketing industry for everyone – Association for Communication and Advertising
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Global non-profit aims to futureproof the industry through access and innovation. The Effie Lions Foundation,…

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Introducing the Effie Lions Foundation: Building a marketing industry for everyone – Association for Communication and Advertising

#Bookmarks2025: Embracing the challenges of the digital marketing landscape
Posted in Business

The digital marketing landscape is increasingly complex, with algorithms that evolve overnight and consumer behaviour…

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#Bookmarks2025: Embracing the challenges of the digital marketing landscape

MIC drop: Coaching Africa’s next gen in marketing, influence and culture – Dentsu
Posted in Business

South Africa’s most dynamic marketing minds are about to meet where culture and creativity collide….

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MIC drop: Coaching Africa’s next gen in marketing, influence and culture – Dentsu

Pan African marketing just got easier for global brands: Connect with BA:KO By EchoHouse – BA:KO by EchoHouse
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A new gateway for brands to access African consumer markets has opened in South Africa,…

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Pan African marketing just got easier for global brands: Connect with BA:KO By EchoHouse – BA:KO by EchoHouse

Is SEO really dead because of generative AI? – Fast Forward Marketing
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Let’s just come right out and say it: Every time a new digital trend rolls…

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Is SEO really dead because of generative AI? – Fast Forward Marketing

Finalists announced for the 2025 Marketing Achievement Awards’ Marketer of the Year
Posted in Business

The finalists for the 2025 MAA Marketer of the Year are: Grant Macpherson, chief marketing…

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Finalists announced for the 2025 Marketing Achievement Awards’ Marketer of the Year

The future of influencer marketing – Not in the loudest voice, the most trustworthy one
Posted in Business

In today’s digital economy, the ability to “influence” has never been more powerful, or more…

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The future of influencer marketing – Not in the loudest voice, the most trustworthy one