#Women’sMonth: Maxine Dursham transforms property marketing with innovation
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Maxine Dursham, director of marketing EMEA at MRI Software, is a dynamic leader with a…

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#Women’sMonth: Maxine Dursham transforms property marketing with innovation

Anti-marketing: The antidote for a dead marketing game – DarkMatter
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With shillbots, automation, droves of ‘experts’ pegging off PDFs to unknowing victims online to make…

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Anti-marketing: The antidote for a dead marketing game – DarkMatter

Cannes Full Circle – If you missed, here’s the gist – Off the Shelf marketing
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Those who attended this year’s Creative Circle’s Full Circle events were rewarded with a slew…

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Cannes Full Circle – If you missed, here’s the gist – Off the Shelf marketing

Clearing the digital clutter: The importance of simplicity in marketing
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Those in the industry often overlook that digital marketing is still in its early stages….

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Clearing the digital clutter: The importance of simplicity in marketing

The everyday influencer, a new era in influencer marketing
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In a fundamental change in consumer behaviour, 89% of consumers prioritise recommendations from individuals they…

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The everyday influencer, a new era in influencer marketing

The importance of a holistic approach in today’s marketing landscape
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Today, because of social media and other online channels, the lines of communication have morphed…

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The importance of a holistic approach in today’s marketing landscape

Shop! South Africa annouunces judging panel for Outstanding Shopper Marketing Awards
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Shop! South Africa has announced the industry leaders and influencers for its second annual Outstanding…

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Shop! South Africa annouunces judging panel for Outstanding Shopper Marketing Awards

South African brands poised to lead as influencer marketing industry surges globally
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The global influencer marketing industry is projected to reach an impressive $22.2bn by 2025. This…

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South African brands poised to lead as influencer marketing industry surges globally

#BehindtheSelfie: Saajid Hoosen, marketing manager at Michelin SA
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This week we sit down with Michelin SA marketing manager, Saajid Hoosen, and find out…

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#BehindtheSelfie: Saajid Hoosen, marketing manager at Michelin SA

IAB SA’s content marketing committee relaunches as branded entertainment and content committee – IAB South Africa
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In 2020, the IAB South Africa established a content marketing committee to spotlight content marketing…

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IAB SA’s content marketing committee relaunches as branded entertainment and content committee – IAB South Africa