African Academy of AI & MMA partnership champions AI-first solutions in marketing across Africa
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Together the African Academy of AI (AAAI) and MMA Global have formed a strategic partnership…

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African Academy of AI & MMA partnership champions AI-first solutions in marketing across Africa

#BizTrends2025: Penquin’s Tyrell Stevens – Predictive personalisation transforming digital marketing
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As the digital marketing landscape continues to evolve at a breakneck pace, one trend set…

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#BizTrends2025: Penquin’s Tyrell Stevens – Predictive personalisation transforming digital marketing

#OrchidsandOnions: How Auto Trader’s humour-driven ads are shaking up car marketing
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Here’s a quiz for you out in Adland: Guess the brand from the following clues…

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#OrchidsandOnions: How Auto Trader’s humour-driven ads are shaking up car marketing

#BizTrends2025: Orange Ink’s Portia Mvubuis – Redefining influence, from popularity to leadership and other influencer marketing trends
Posted in Business

In 2025, the emphasis for brands will be on distinguishing between popularity and genuine influence,…

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#BizTrends2025: Orange Ink’s Portia Mvubuis – Redefining influence, from popularity to leadership and other influencer marketing trends

#BizTrends2025: Joe Public’s Abigail Buckley – AI’s impact on digital marketing
Posted in Business

“Artificial intelligence is not a substitute for human intelligence; it is a tool to amplify…

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#BizTrends2025: Joe Public’s Abigail Buckley – AI’s impact on digital marketing

#BizTrends2025: Rirhandzu Shingwenyana’s 3 social media trends influencing marketing in 2025
Posted in Business

Retail media and e-commerce will make most digital media worried about their future. Social media…

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#BizTrends2025: Rirhandzu Shingwenyana’s 3 social media trends influencing marketing in 2025

6 key trends shaping digital marketing in SA in 2025 – TDMC
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As South Africa stands at the crossroads of digital transformation, the marketing landscape is undergoing…

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6 key trends shaping digital marketing in SA in 2025 – TDMC

Dentsu Influence launches to transform influencer marketing with AI and data-driven approach
Posted in Business

Dentsu has unveiled Dentsu Influence, a next-generation influencer and creator marketing approach integrating precision data,…

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Dentsu Influence launches to transform influencer marketing with AI and data-driven approach

Dynamic businesswoman bags glorious international marketing accolade – Matte BLK
Posted in Business

There’s an observation-based argument that says that there are industries that are still competitive for…

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Dynamic businesswoman bags glorious international marketing accolade – Matte BLK

3 key considerations in harnessing curiosity in marketing
Posted in Business

Curiosity is more than just a personality trait; it is a critical driver of innovation…

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3 key considerations in harnessing curiosity in marketing