IAB SA’s content marketing committee relaunches as branded entertainment and content committee – IAB South Africa
Posted in Business

In 2020, the IAB South Africa established a content marketing committee to spotlight content marketing…

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IAB SA’s content marketing committee relaunches as branded entertainment and content committee – IAB South Africa

Emerging Marketing Talent Contest – Call for participation. Apply now!
Posted in Business

Join the Emerging Marketing Talent Contest, a digital marketing remote work simulation assessing technical, soft…

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Emerging Marketing Talent Contest – Call for participation. Apply now!

Captivating Gen Z: The power of experiential marketing – Tradeway
Posted in Business

The answer is shared and memorable experiences. According to a report by American Express, 87%…

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Captivating Gen Z: The power of experiential marketing – Tradeway

New Media report unveils trends shaping video marketing in SA
Posted in Business

Did you know that, according to Wyzowl survey results, 82% of people have been convinced…

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New Media report unveils trends shaping video marketing in SA

From Soweto to the Super Bowl… and back home to Jozi – aHead Marketing Services
Posted in Business

Who would give up a coveted advertising job in New York to come home to…

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From Soweto to the Super Bowl… and back home to Jozi – aHead Marketing Services

B2Breakthrough: Leveraging influencers in unconventional marketing spaces – DarkMatter
Posted in Business

Have you ever considered that the key element missing from your B2B marketing strategy might…

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B2Breakthrough: Leveraging influencers in unconventional marketing spaces – DarkMatter

Effie South Africa hosts dialogue on AI’s impact on marketing effectiveness – Association for Communication and Advertising
Posted in Business

Effie South Africa recently hosted a groundbreaking dialogue featuring a panel of leading advertising executives…

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Effie South Africa hosts dialogue on AI’s impact on marketing effectiveness – Association for Communication and Advertising

Shape Africa’s independent voice: Register now for AMP 2024 – YehBaby Marketing Creatives
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The second annual Africa Media Perspectives (AMP) conference convenes this month, offering a last chance…

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Shape Africa’s independent voice: Register now for AMP 2024 – YehBaby Marketing Creatives

Retail marketing: The demise of the third-party cookie, the rise of  first-party data
Posted in Business

When it comes to the retail sector, first-party data stands as a cornerstone of understanding…

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Retail marketing: The demise of the third-party cookie, the rise of first-party data

Harnessing the power of youth: The future of brand marketing – 3RC
Posted in Business

In today’s dynamic marketplace, where change is the only constant and innovation is the key…

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Harnessing the power of youth: The future of brand marketing – 3RC