Data-rich loyalty programmes can boost retail businesses in SA
Posted in Business

For retail businesses in South Africa, whose success depends on maintaining a healthy customer base,…

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Data-rich loyalty programmes can boost retail businesses in SA

Loyalty programmes now equally popular among South African men and women
Posted in Business

According to new research from Truth & BrandMapp, for the first time, both male and…

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Loyalty programmes now equally popular among South African men and women

#BehindtheCampaign: Sasol launches loyalty campaign with Big Zulu
Posted in Business

Sasol has launched a through-the-line campaign to celebrate the success of its Sasol Rewards Loyalty…

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#BehindtheCampaign: Sasol launches loyalty campaign with Big Zulu

6 strategies TDMC considers to build customer loyalty
Posted in Business

In an era of economic uncertainty and fierce competition for consumer spend, customer loyalty has…

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6 strategies TDMC considers to build customer loyalty

BBC retains loyalty of African audiences in new media era
Posted in Finance

The British Broadcasting Corporation (BBC) is one of the largest and most trusted news sources…

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BBC retains loyalty of African audiences in new media era