Maximise customer loyalty with the right combination of rewards
Posted in Business

Almost all employee engagement, channel incentive and customer loyalty programmes incorporate some form of tangible,…

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Maximise customer loyalty with the right combination of rewards

The loyalty effect! New report alert: What 6 billion emails say about rewards – Everlytic
Posted in Business

Drawing on insights from over six billion emails sent via the Everlytic platform in 2024,…

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The loyalty effect! New report alert: What 6 billion emails say about rewards – Everlytic

Loyalty programmes aren’t fit for purpose: here’s how to fix them
Posted in Business

Before you read this, take a moment to open your purse or wallet and count…

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Loyalty programmes aren’t fit for purpose: here’s how to fix them

15th Annual Brand Africa 100 | Africa’s Best Brands: African optimism vs declining brand loyalty
Posted in Business

Despite optimism for Africa reaching 68%, African brands have tumbled to a historic low of…

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15th Annual Brand Africa 100 | Africa’s Best Brands: African optimism vs declining brand loyalty

6 ways to build brand loyalty that lasts
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Consumers don’t wake up feeling loyal. Loyalty is the cumulative result of smart brand design:…

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6 ways to build brand loyalty that lasts

From points to purpose: The evolution of loyalty and rewards programmes – DNA Brand Architects
Posted in Business

Loyalty and rewards programmes have long been a key strategy for businesses looking to retain…

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From points to purpose: The evolution of loyalty and rewards programmes – DNA Brand Architects

Why 2025 will redefine loyalty programs with personalisation at the core
Posted in Business

As businesses continue to foster stronger connections with their customers, 2025 will see key changes…

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Why 2025 will redefine loyalty programs with personalisation at the core

Innovation for a new generation: How Gen Z is redefining brand loyalty in the digital age – Kantar
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How long did it take you to figure out what Brat meant? Or are you…

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Innovation for a new generation: How Gen Z is redefining brand loyalty in the digital age – Kantar

Legacy Lifestyle wins South African Loyalty Awards ‘Best Programme of the Year’ in Travel and Hospitality
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Legacy Lifestyle rewards programme has been awarded ‘Best Programme of the Year 2024’ in the…

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Legacy Lifestyle wins South African Loyalty Awards ‘Best Programme of the Year’ in Travel and Hospitality

All the 2024 South African Loyalty Awards winners
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The 2024 South African Loyalty Awards, designed specifically to celebrate loyalty brilliance and innovation, announced…

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All the 2024 South African Loyalty Awards winners