Tag: group
When organisations talk about innovation in channel incentives, the conversation is usually around technology, and…
AI is radically reshaping the visual and economic landscape of advertising. We see high-end production…
The narrative dominating advertising’s industry conversations is relentlessly bleak: agencies are racing to the bottom,…
AI hasn’t replaced designers, but it is reshaping how they think, make decisions, and create…
Primedia Group officially launched Primedia 0ne at an event held at The Venue, Melrose Arch,…
Content marketing agency 2Stories has been named Best Medium-sized Agency of the Year at the…
In the high-stakes arena of South African retail, the currency of loyalty is undergoing a…
As the World Economic Forum concludes in Davos, a familiar irony permeates the proceedings. Under…
The era of “hyper-precision” in marketing is facing a reckoning. For over a decade, chief…