Connected media: The next frontier in South African media planning – Advertising Media Forum
Posted in Business

For over a decade, South Africa’s media industry has been driven by a relentless pursuit…

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Connected media: The next frontier in South African media planning – Advertising Media Forum

First African Gazettes Forum sets new trend in motion
Posted in Finance

This article was produced with the support of African Gazettes Forum In February 2025, the…

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First African Gazettes Forum sets new trend in motion

IAS represents SA on global ad forum
Posted in Business

South Africa’s Independent Agency Search & Selection Company (IAS) will be at the AdForum Worldwide…

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IAS represents SA on global ad forum

People before process: How strategic empathy builds high-performance teams – Advertising Media Forum
Posted in Business

In the media industry, process often becomes the holy grail. We measure, we optimise, and…

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People before process: How strategic empathy builds high-performance teams – Advertising Media Forum

The cost of data – Advertising Media Forum
Posted in Business

The end of third-party cookies. Or is it? We know that the threat of cookies…

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The cost of data – Advertising Media Forum

Africa Film Finance Forum unlocks path to $20bn film economy
Posted in Business

The Africa Film Finance Forum (AFFF) returns with renewed urgency and clarity of purpose, committed…

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Africa Film Finance Forum unlocks path to $20bn film economy

The cost of efficiency on quality – Advertising Media Forum
Posted in Business

Are media agencies working themselves out of revenue? The consequences of fee deflation in the…

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The cost of efficiency on quality – Advertising Media Forum

South Africa’s TV planning world is going to fundamentally change – Advertising Media Forum
Posted in Business

2026 and 2027 are going to see two key changes in South Africa’s current TV…

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South Africa’s TV planning world is going to fundamentally change – Advertising Media Forum

Merging gaming and virtual play with real world commerce – Advertising Media Forum
Posted in Business

Gaming. In some households it’s a muddy word, in some it’s a way for families…

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Merging gaming and virtual play with real world commerce – Advertising Media Forum

What happened to the people-first approach in media agencies? – Advertising Media Forum
Posted in Business

Media agencies once prided themselves on being relationship-driven businesses. The “people-first” ethos was foundational –…

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What happened to the people-first approach in media agencies? – Advertising Media Forum