Beyond the wow factor: Why experiential marketing must drive measurable business impact – Publicis Groupe Africa
Posted in Business

In today’s fast-evolving marketing landscape, emotional connection is vital, but not enough. Experiential marketing must…

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Beyond the wow factor: Why experiential marketing must drive measurable business impact – Publicis Groupe Africa

Zapper and Flow drive merchant growth through digital media
Posted in Business

Zapper, the mobile payments, loyalty and lending platform, has launched a new offsite commerce media…

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Zapper and Flow drive merchant growth through digital media

How AI can help Africa's youth to drive agricultural change
Posted in Technology

This week, global leaders and policymakers are converging in Dakar, Senegal, to position the youth…

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How AI can help Africa's youth to drive agricultural change

Africa’s ‘land-linked’ economies poised to drive continent’s prosperity
Posted in Travel

“We stand at a pivotal moment, one that marks a profound shift from viewing these…

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Africa’s ‘land-linked’ economies poised to drive continent’s prosperity

Record entries drive expansion of 2025 Effie Awards South Africa jury – Association for Communication and Advertising
Posted in Business

Effie South Africa has confirmed that its 2025 jury has been expanded following a record…

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Record entries drive expansion of 2025 Effie Awards South Africa jury – Association for Communication and Advertising

How to drive customer engagement through data unification in SA
Posted in Business

In today’s hyper-connected world, customers deserve more than just good products; they crave tailored experiences…

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How to drive customer engagement through data unification in SA

Mscsports to drive Telkom’s sponsorship vision forward
Posted in Business

Mscsports is thrilled to announce the renewal of its partnership with Telkom, having once again…

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Mscsports to drive Telkom’s sponsorship vision forward

Cotton On Foundation launches Literacy Drive
Posted in Business

In celebration of Youth Month, the Cotton On Foundation has launched a bold new initiative…

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Cotton On Foundation launches Literacy Drive

Cassava To Upgrade Its Data Centres With NVIDIA Supercomputers To Drive Africa’s Ai Future – Africa.com
Posted in Top Stories

Cassava’s AI-enabled data centres will help Africa develop domestic AI technologies, increase productivity, protect data…

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Cassava To Upgrade Its Data Centres With NVIDIA Supercomputers To Drive Africa’s Ai Future – Africa.com

Banks and fintechs drive surge in AI-approved loans
Posted in Technology

On the outskirts of Johannesburg, 45-year-old Grace Ndlovu used to watch her kiosk shelves sit…

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Banks and fintechs drive surge in AI-approved loans