Kantar introduces Uganda’s first consumer panel
Posted in Business

Tracking households’ FMCG purchase decisions and usage provides a unique, complete view of consumers in…

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Kantar introduces Uganda’s first consumer panel

Consumer mind mapping: how to become a splash of hot pink in a sea of grey
Posted in Business

Every day you are bombarded with visual stimuli. Your breakfast, your emails, your social media…

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Consumer mind mapping: how to become a splash of hot pink in a sea of grey

New advertising opportunities for retailers as load shedding changes consumer purchase patterns – Spark Media
Posted in Business

How is load shedding impacting economically active South Africans when it comes to the main…

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New advertising opportunities for retailers as load shedding changes consumer purchase patterns – Spark Media

Navigating media trends in 2024: adapting strategies for consumer engagement – Kantar
Posted in Business

As we usher in a new year, the South African landscape of media and its…

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Navigating media trends in 2024: adapting strategies for consumer engagement – Kantar

The 60-plus consumer: South Africa’s untapped market opportunity
Posted in Business

The group of individuals aged 60 and above in South Africa represents a demographic with…

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The 60-plus consumer: South Africa’s untapped market opportunity

Connecting the dots: Unveiling the dynamics of consumer switching in South Africa’s telco industry – KLA
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The telecommunications (Telco) industry is constantly evolving, with consumers continually seeking the best mobile service…

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Connecting the dots: Unveiling the dynamics of consumer switching in South Africa’s telco industry – KLA

Not so jolly a time for retailers during the festive season as consumer confidence dips | City Press
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Faced with a myriad of headwinds, including load shedding, high interest rates and high…

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Not so jolly a time for retailers during the festive season as consumer confidence dips | City Press

Surging consumer debt balances in South Africa despite economic headwinds
Posted in Business

During the first quarter of 2023, South Africans demonstrated remarkable growth in both the demand…

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Surging consumer debt balances in South Africa despite economic headwinds

Consumer Insights Agency, KLA, reveals the results of the 3rd Quarterly Buzz Report
Posted in Business

KLA, the exclusive partner for YouGov in the sub-Saharan region, is proud to unveil the…

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Consumer Insights Agency, KLA, reveals the results of the 3rd Quarterly Buzz Report