Why data protection is the new currency for consumer trust in 2026
Posted in Business

In the digital economy of 2026, cybersecurity is no longer only a technical issue handled…

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Why data protection is the new currency for consumer trust in 2026

Is the foundation of South Africa’s digital consumer universe truly secure?
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South African businesses have invested heavily in frictionless interfaces, hyper-personalised marketing, and lightning-fast delivery, putting…

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Is the foundation of South Africa’s digital consumer universe truly secure?

ARB bursts consumer bubble in Sunlight complaint
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The Advertising Regulatory Board (ARB) has dismissed a consumer complaint against Unilever South Africa over…

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ARB bursts consumer bubble in Sunlight complaint

South Africa’s consumer class is all in on AI – BrandMapp
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Director of storytelling for BrandMapp, Brandon de Kock asks: “If one in six people globally…

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South Africa’s consumer class is all in on AI – BrandMapp

Gen Z is reshaping the consumer playbook, from loyalty to algorithms
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Gen Z isn’t simply another demographic for brands to target. It’s a generation reshaping how…

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Gen Z is reshaping the consumer playbook, from loyalty to algorithms

The future of CX: Why trust and empathy will drive consumer loyalty
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2025 brought a new level of intensity to customer experience (CX) and consumer behaviour. In…

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The future of CX: Why trust and empathy will drive consumer loyalty

Verified consumer data non-negotiable for SA brands
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The real question facing brand managers is no longer “Do we have data?” but rather…

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Verified consumer data non-negotiable for SA brands

The challenge of building an African consumer brand abroad
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Affiong Williams, CEO of Nigeria-based dried fruit snacks producer ReelFruit This article is an excerpt…

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The challenge of building an African consumer brand abroad

South African retail property thrives on evolving consumer trends, says industry expert
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South African retail property is experiencing robust growth, with malls increasingly focused on meaningful consumer…

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South African retail property thrives on evolving consumer trends, says industry expert

The non-human consumer: How AI is transforming everyday buying decisions – Kantar
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The rise of the algorithmic consumer Earlier this year, I witnessed a transformation in consumer…

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The non-human consumer: How AI is transforming everyday buying decisions – Kantar