Exclusive: Digitas’s connected ecosystem way of thinking
Posted in Business

Digitas has taken a bold step, embarking on an identity transformation, but from the beginning…

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Exclusive: Digitas’s connected ecosystem way of thinking

Warc: Connected TV takes center stage as linear TV declines worldwide
Posted in Business

The shape of television media is changing as consumers shift from linear TV (traditional) to…

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Warc: Connected TV takes center stage as linear TV declines worldwide

A connected Africa will be a rich Africa
Posted in Technology

Africa stands at a crossroads, where the choices we make today will define the continent’s…

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A connected Africa will be a rich Africa

A connected Africa will be a rich Africa
Posted in Finance

Africa stands at a crossroads where the choices we make today will define the continent’s…

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A connected Africa will be a rich Africa

How to build meaningful iconic brands that are connected to culture – Kantar
Posted in Business

Culture in marketing is often reduced to what’s popular and trending. But cultural participation requires…

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How to build meaningful iconic brands that are connected to culture – Kantar

We work wonders: Reimagining media in a connected world – Motherland OMNi
Posted in Business

Motherland OMNi is setting a new standard by emphasising a customer-centric, omnichannel approach. This strategy…

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We work wonders: Reimagining media in a connected world – Motherland OMNi

Connected brands thrive in 2024: Key findings from VML’s Future 100 report
Posted in Business

VML’s tenth edition of The Future 100: 2024 launched today, revealing 100 trends set to…

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Connected brands thrive in 2024: Key findings from VML’s Future 100 report