Tag: CMOs
Over the past 25 years, marketing has undergone one of the most profound transformations of…
NielsenIQ (NIQ), a global leader in consumer intelligence, today released its CMO Outlook: Guide to…
Read that again. In 2025, amid AI transformation, automation, and unprecedented global competition, more than…
The results are compelling: 75% of CMOs are now producing higher quality content, while 70%…
1. Excitement around AI is one thing. It’s time to champion real-world experimentation Search interest…
Marketing is no longer the colouring-in department. It hasn’t been for a while, but too…
The data is murky, the goals keep shifting, but the board wants better results. Marketing…
The creative and digital marketing world is a dynamic, ever-evolving space where big ideas can…
Lorraine Landon works to improve digital maturity for Google clients across sub-Saharan Africa as the…