University of Johannesburg students win big at Assegai Awards 2024 with powerful GBV campaign – DMASA
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The Assegai Awards 2024 once again celebrated excellence in integrated marketing, providing a platform for…

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University of Johannesburg students win big at Assegai Awards 2024 with powerful GBV campaign – DMASA

How skater brand Bullyboy found a place in Cape Town’s heart through viral campaign
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A bold skater apparel brand from Cape Town has the city buzzing, and it’s all…

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How skater brand Bullyboy found a place in Cape Town’s heart through viral campaign

#BehindtheCampaign: Merchant Capital’s Here We Grow campaign reflects SMEs’ entrepreneurial journey
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Merchant Capital’s Here We Growcampaign was conceived to redefine how South African SMEs perceive growth…

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#BehindtheCampaign: Merchant Capital’s Here We Grow campaign reflects SMEs’ entrepreneurial journey

Key campaign insight + medium-first execution = Cannes Lion Grand Prix
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Every marketer can repeat in their sleep the Marshall McLuhan maxim The medium is the…

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Key campaign insight + medium-first execution = Cannes Lion Grand Prix

Effie Awards SA: Halo and Pineapple’s bold campaign claims Grand Effie, Ogilvy takes home 9 Effie Awards
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Last night, 24 October the prestigious Grand Effie was awarded to Halo and Pineapple’s 100%…

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Effie Awards SA: Halo and Pineapple’s bold campaign claims Grand Effie, Ogilvy takes home 9 Effie Awards

8 Cannes Lions! Insights from working on a global award-winning campaign
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When Paresh Shookan of Neto & Shookan got the call to work on a new…

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8 Cannes Lions! Insights from working on a global award-winning campaign

SAB’s ‘Drive Sharp’ campaign aims for safer roads and responsible drinking this festive season
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As part of the South African Breweries (SAB) commitment to deter drink driving behaviour by…

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SAB’s ‘Drive Sharp’ campaign aims for safer roads and responsible drinking this festive season

Dihlabeng Mall launches Your Story is Our Story campaign; celebrating community unity
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Dihlabeng Mall in Bethlehem has launched its latest brand campaign, Your Story is Our Story,…

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Dihlabeng Mall launches Your Story is Our Story campaign; celebrating community unity

AI and toddlers bring Ackermans’ new Baby of the Year competition campaign to life
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An innovative approach to its new campaign for its Baby of the Year competition reflects…

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AI and toddlers bring Ackermans’ new Baby of the Year competition campaign to life

Hollard’s new campaign from VML: Insure your unsure inspires positivity
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Working with their agency VML South Africa, Hollard decided to do things differently, creating a…

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Hollard’s new campaign from VML: Insure your unsure inspires positivity