Collaboration is the new competition: Why coopetition defines 2025 – Brandfundi
Posted in Business

In 2025, the sharpest strategy in business isn’t built on rivalry – it’s fuelled by…

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Collaboration is the new competition: Why coopetition defines 2025 – Brandfundi

Ready or not? Why a budget shows you’re serious about PR – Brandfundi
Posted in Business

There’s a quiet frustration shared by boutique PR and brand communications agencies: prospective clients approaching…

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Ready or not? Why a budget shows you’re serious about PR – Brandfundi

What brand leaders can learn from Ramaphosa’s Oval Office encounter – Brandfundi
Posted in Business

This week’s meeting between President Cyril Ramaphosa and US President Donald Trump was meant to…

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What brand leaders can learn from Ramaphosa’s Oval Office encounter – Brandfundi

Public relations at a crossroads – Brandfundi
Posted in Business

Amidst a volatile geopolitical and economic backdrop, communications leaders around the world are grappling with…

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Public relations at a crossroads – Brandfundi

Gamification: The game-changer of 2025 – Brandfundi
Posted in Business

From boardrooms to classrooms, gamification revolutionises how we work, learn, and engage. By integrating game…

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Gamification: The game-changer of 2025 – Brandfundi

The PR industry’s open-source problem: The unpaid pitch – Brandfundi
Posted in Business

In public relations and communications, an unspoken industry challenge has long simmered beneath the surface:…

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The PR industry’s open-source problem: The unpaid pitch – Brandfundi

Empathy or avoidance? The communicator’s guide to difficult conversations – Brandfundi
Posted in Business

Communicators and brand custodians often walk a fine line between tolerance and empathy. Do we…

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Empathy or avoidance? The communicator’s guide to difficult conversations – Brandfundi

Does industry experience matter in PR? – Brandfundi
Posted in Business

A guide to choosing the right agency. PR is PR, right? When businesses seek PR…

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Does industry experience matter in PR? – Brandfundi

Thought leadership vs knowledge leadership: Why one without the other falls short – Brandfundi
Posted in Business

Leadership manifests in diverse ways, shaping industries, influencing decisions, and driving change. Thought leadership and…

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Thought leadership vs knowledge leadership: Why one without the other falls short – Brandfundi

The ‘woke-ism’ debate in brand communications: Navigating inclusivity in a polarised world – Brandfundi
Posted in Business

The role of ‘woke-ism’ in brand communications has never been more contentious, as companies navigate…

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The ‘woke-ism’ debate in brand communications: Navigating inclusivity in a polarised world – Brandfundi