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Aura, a new brand advisory firm founded by industry mogul Nicole Mirkin, who serves as…
Walter Sisulu University (WSU) has revealed its new brand identity as part of the higher…
Social and influencer marketing has become the fastest-growing sector of the global advertising industry. Not…
For the second year, Brand Finance’s research indicates a continued reduction in the role of…
How does your brand shape up against your competitors? That’s what every brand wants to…
South Africa’s banking sector continues to demonstrate scale and resilience. The total brand value of…
The total brand value of the world’s top 100 technology brands has surged to $3.7tn…
For years, loyalty was engineered like a machine: points, tiers, vouchers, repeat purchase. It worked…
Most companies still believe brand love and loyalty start with a campaign. A sharper tagline….
Investec’s zebra is one of the most recognisable brand symbols in banking. But strong iconography…