#BizTrends2026 | Oppo’s Avashnee Moodley: How belonging is rewriting brand loyalty
Posted in Business

For years, loyalty was engineered like a machine: points, tiers, vouchers, repeat purchase. It worked…

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#BizTrends2026 | Oppo’s Avashnee Moodley: How belonging is rewriting brand loyalty

Still swiping right on brand love? – icandi CQ
Posted in Business

Most companies still believe brand love and loyalty start with a campaign. A sharper tagline….

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Still swiping right on brand love? – icandi CQ

#BehindtheBrand |  Inside Investec’s global brand strategy
Posted in Business

Investec’s zebra is one of the most recognisable brand symbols in banking. But strong iconography…

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#BehindtheBrand | Inside Investec’s global brand strategy

Inaugural TourismX Brand Rankings announced
Posted in Business

Prior to this year’s edition of Meetings Africa, the country’s first-ever TourismX Brand Rankings have…

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Inaugural TourismX Brand Rankings announced

OLC launches sponsorship division to drive strategic brand partnerships – OLC Through The Line Communications
Posted in Business

Offlimit Communications (OLC) has officially launched its Sponsorship Division, strengthening its offering as one of…

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OLC launches sponsorship division to drive strategic brand partnerships – OLC Through The Line Communications

#WorldRadioDay | Radio asserts its place at the centre of brand strategy
Posted in Business

Radio remains one of the most powerful and trusted media channels in the world, and…

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#WorldRadioDay | Radio asserts its place at the centre of brand strategy

#BizTrends2026 | Employer Branding Africa’s Celeste Sirin: Employer brand credibility and the human differentiator
Posted in Business

As we reflect on the talent and employer branding landscape over the past year, it…

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#BizTrends2026 | Employer Branding Africa’s Celeste Sirin: Employer brand credibility and the human differentiator

Why keeping quiet about the family feud gave Brand Beckham a commercial boost
Posted in Business

The ease and global reach of social media posts make them a fitting way to…

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Why keeping quiet about the family feud gave Brand Beckham a commercial boost

African brand guru Thebe Ikalafeng appointed chancellor of Sol Plaatje University
Posted in Business

Thebe Ikalafeng has been appointed the new chancellor of Sol Plaatje University, where he will…

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African brand guru Thebe Ikalafeng appointed chancellor of Sol Plaatje University

SA’s brand soft power ranking down, reputation ranking up
Posted in Business

(Image supplied) South Africa has also dropped three ranks for Familiarity (32nd) and two ranks…

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SA’s brand soft power ranking down, reputation ranking up