Tag: Approach
Since adopting a purpose-driven creativity approach, Siemens AG has seen measurable results. In my experience,…
That digital-first approach changes one of the fundamentals of the sales journey that has been…
1. Excitement around AI is one thing. It’s time to champion real-world experimentation Search interest…
UK foreign secretary David Lammy unveiled his vision of a mutually-beneficial UK partnership with Africa…
Media agencies once prided themselves on being relationship-driven businesses. The “people-first” ethos was foundational –…
Mobolaji Ajayi We sit down with Mobolaji Ajayi, founder of Purelife Health, who shares how…
A recent IDC report aimed at helping retailers to future-proof their businesses highlighted a number…
Dentsu has unveiled Dentsu Influence, a next-generation influencer and creator marketing approach integrating precision data,…
Repositioning Siemens as a global technology leader while ensuring its communications assets resonate meaningfully with…