Ogilvy SA top African agency in the Warc Effectiveness Awards 2025 shortlist
Posted in Business

Ogilvy South Africa is the top African agency named in the The Warc Awards for…

Continue Reading

Ogilvy SA top African agency in the Warc Effectiveness Awards 2025 shortlist

Banner: From nano to micro to macro and mega brand influence: We help creators scale their careers – Brand Influence Agency
Posted in Business

Discover how Brand Influence Agency’s unique approach to community influencer marketing has created a dynamic…

Continue Reading

Banner: From nano to micro to macro and mega brand influence: We help creators scale their careers – Brand Influence Agency

Richfield launches a new brand campaign with lead agency – So Interactive
Posted in Business

So Interactive bridges the gap between education and real-world success in their bold new brand…

Continue Reading

Richfield launches a new brand campaign with lead agency – So Interactive

10 Tips for building a strong partnership with your agency
Posted in Business

An agency’s success hinges on the success of a client’s brand, regardless of its size…

Continue Reading

10 Tips for building a strong partnership with your agency

Community-generated content: The new currency in Brand Influence – Brand Influence Agency
Posted in Business

Brand Influence Agency, a leader in innovative community influencer marketing strategy, has redefined the way…

Continue Reading

Community-generated content: The new currency in Brand Influence – Brand Influence Agency

Consumer Insights Agency, KLA, reveals the Quarterly Buzz Results for Q4 2024
Posted in Business

KLA, the exclusive partner for YouGov in sub-Saharan Africa, has released the eighth edition of…

Continue Reading

Consumer Insights Agency, KLA, reveals the Quarterly Buzz Results for Q4 2024

The new marketing funnel: How community influence drives conversions – Brand Influence Agency
Posted in Business

For years, performance media has followed a rigid, data-driven structure: awareness first, then consideration, and…

Continue Reading

The new marketing funnel: How community influence drives conversions – Brand Influence Agency

Agency Scope Spain Part 2: Satisfaction with agencies as marketers adapt to changing times
Posted in Business

Scopen has completed the 24th edition of Agency Scope in Spain and found that its…

Continue Reading

Agency Scope Spain Part 2: Satisfaction with agencies as marketers adapt to changing times

Scopen’s Agency Scope Spain: Marketers prefer specialist agencies across different disciplines
Posted in Business

Before 2020, in Spain, the marketing professionals interviewed barely showed a preference for working with…

Continue Reading

Scopen’s Agency Scope Spain: Marketers prefer specialist agencies across different disciplines

How an African credit rating agency can tame risk perception
Posted in Finance

While preparing a keynote speech on risk, debt and credit ratings in Africa, I asked…

Continue Reading

How an African credit rating agency can tame risk perception