Why ops leadership is the unsung hero in marketing agencies – Penquin
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In the fast-paced world of marketing, agility is everything. However, when speed turns into scramble,…

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Why ops leadership is the unsung hero in marketing agencies – Penquin

Overwhelming marketing contracts, agencies quietly exploit the gaps
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In an increasingly complex and fragmented marketing landscape, contract compliance has become more than a…

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Overwhelming marketing contracts, agencies quietly exploit the gaps

Strategy versus execution: What sets exceptional sports marketing agencies apart?
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It is a dark and stormy night. You are alone on a ship at sea….

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Strategy versus execution: What sets exceptional sports marketing agencies apart?

Part 2: Scopen – More long-term relationships between advertisers and creative agencies
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Scopen’s fifth edition of its Agency Scope study in Chile shows an increase in the…

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Part 2: Scopen – More long-term relationships between advertisers and creative agencies

Provoke Media names Africa’s 10 best agencies and leading campaigns
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PRovoke Media has named the 10 Best Agencies in Africa, with Retroviral and the South…

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Provoke Media names Africa’s 10 best agencies and leading campaigns

Consultancies are eating agencies’ lunch, and they’re not slowing down – Hoorah Digital
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Let’s just call it: the agency vs consultancy debate is no longer a debate. It’s…

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Consultancies are eating agencies’ lunch, and they’re not slowing down – Hoorah Digital

What happened to the people-first approach in media agencies? – Advertising Media Forum
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Media agencies once prided themselves on being relationship-driven businesses. The “people-first” ethos was foundational –…

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What happened to the people-first approach in media agencies? – Advertising Media Forum

SA’s PR agencies show their excellence in Sabre Awards Africa 2025 finalists list
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The Sabre Awards Africa finalists have been announced, with local agency, Flow Communications, announced as…

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SA’s PR agencies show their excellence in Sabre Awards Africa 2025 finalists list

DUO launches Global Studio to provide tech agencies and brands with outsourced marketing services – DUO Marketing + Communications
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Award-winning agency, DUO Marketing + Communications, has launched a new specialist division, the DUO Global…

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DUO launches Global Studio to provide tech agencies and brands with outsourced marketing services – DUO Marketing + Communications

IPRN public relations agencies forecast growth for 2025 – MANGO-OMC
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Strategic Communications and PR Consultancy identified as key growth areas, followed by Issues and Crisis…

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IPRN public relations agencies forecast growth for 2025 – MANGO-OMC