Website ‘not so’ best practices: unpopular opinion by a UX guru – Wetpaint Advertising
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In the vast world of the internet, where user experience reigns supreme, it is remarkable…

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Website ‘not so’ best practices: unpopular opinion by a UX guru – Wetpaint Advertising

2024 Effie Awards South Africa judges announced – Association for Communication and Advertising
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The Association for Communication and Advertising (ACA) and Effie South Africa are delighted to announce…

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2024 Effie Awards South Africa judges announced – Association for Communication and Advertising

Advertising Appeals Committee clears Netflorist’s Valentines Day ad of sexism
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The Advertising Regulatory Board’s (ARB) Advertising Appeals Committee (AAC) has upheld the original decision dismissing…

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Advertising Appeals Committee clears Netflorist’s Valentines Day ad of sexism

AI campaigns to humour-driven engagement. Where are we going? – AAA School of Advertising
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When we look at where advertising stands today, locally, and internationally, there is a thrilling…

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AI campaigns to humour-driven engagement. Where are we going? – AAA School of Advertising

From Provocative to Evocative:   Why an emotional response to advertising is essential for brands
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It is crucial for marketers in a world increasingly saturated with information, where people are…

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From Provocative to Evocative: Why an emotional response to advertising is essential for brands

Effie South Africa hosts dialogue on AI’s impact on marketing effectiveness – Association for Communication and Advertising
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Effie South Africa recently hosted a groundbreaking dialogue featuring a panel of leading advertising executives…

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Effie South Africa hosts dialogue on AI’s impact on marketing effectiveness – Association for Communication and Advertising

Breaking budgetary shackles: Unpopular opinion by a production director – Wetpaint Advertising
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As a production director at an advertising agency, I’ve witnessed the magic of captivating campaigns…

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Breaking budgetary shackles: Unpopular opinion by a production director – Wetpaint Advertising

Fostering an effective agency-client partnership – Advertising Media Forum
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In the dynamic landscape of modern business, the relationship between agencies and their clients has…

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Fostering an effective agency-client partnership – Advertising Media Forum

Invibes leads the way in cookieless targeting alternatives – Invibes Advertising
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Invibes embraces the cookieless future with its innovative Invibes Handshake API to complement its hashed…

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Invibes leads the way in cookieless targeting alternatives – Invibes Advertising

The ACA announces 2024/25 board of directors – Association for Communication and Advertising
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The Association for Communication and Advertising (ACA) South Africa is pleased to announce the new…

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The ACA announces 2024/25 board of directors – Association for Communication and Advertising