Banking, retail and telecoms power SA’s brand value to over R600bn in 2025
Posted in Business

In 2025, the combined brand value of the Top 100 South African brands soared to…

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Banking, retail and telecoms power SA’s brand value to over R600bn in 2025

From brand awareness to sales: Mastering social media for your business
Posted in Business

Today, a strong social media presence is essential for businesses as a powerful means to…

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From brand awareness to sales: Mastering social media for your business

Absa celebrates 1 year anniversary of Your Story Matters brand repositioning – OnPoint PR
Posted in Business

Celebrating the first anniversary of Absa’s brand repositioning, with a stronger-than-ever commitment to empathy and…

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Absa celebrates 1 year anniversary of Your Story Matters brand repositioning – OnPoint PR

The new marketing funnel: How community influence drives conversions – Brand Influence Agency
Posted in Business

For years, performance media has followed a rigid, data-driven structure: awareness first, then consideration, and…

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The new marketing funnel: How community influence drives conversions – Brand Influence Agency

Excellerate Brand Management excels at the 2024 Footprint Awards
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Excellerate Brand Management (EBM) has once again cemented its position as South Africa’s premiere retail…

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Excellerate Brand Management excels at the 2024 Footprint Awards

KFC’s Streetwise brand joins forces with Khuli Chana, Blxckie and 25K for Original Feeds Original campaign
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KFC’s Streetwise brand has joined forces with three rappers, Khuli Chana, Blxckie and 25K for…

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KFC’s Streetwise brand joins forces with Khuli Chana, Blxckie and 25K for Original Feeds Original campaign

Brand Finance report: South Africa’s soft power credentials on the rise
Posted in Business

According to the latest Global Soft Power Index by Brand Finance, South Africa stands as…

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Brand Finance report: South Africa’s soft power credentials on the rise

Diary of a CMO: How can I protect my brand against copycats? – Kantar
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Find out why brands should create inimitable on-brand experiences. The £150 incentive worked like a…

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Diary of a CMO: How can I protect my brand against copycats? – Kantar

What is community influencer marketing? – Brand Influence
Posted in Business

Our unique approach connects brands with niche yet highly diverse audiences through our special interest…

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What is community influencer marketing? – Brand Influence

‘Brand chem’: The 2025 trend of collaboration for lasting impact
Posted in Business

The shift in media consumption is in full swing with 93% of South Africans moving…

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‘Brand chem’: The 2025 trend of collaboration for lasting impact