Redefining lifestyle advertising – Turning premium golf environments into powerful brand arenas – Provantage
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Golf Ads™, a division of Provantage, recently hosted an exclusive client immersion at Randpark Golf…

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Redefining lifestyle advertising – Turning premium golf environments into powerful brand arenas – Provantage

Pinterest takes a major leap into CTV advertising
Posted in Business

Pinterest will be acquiring TvScientific, a connected TV (CTV) performance advertising platform. Millions of users…

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Pinterest takes a major leap into CTV advertising

2025: A transformative year for global advertising defined by growth, upheaval, and opportunity – Hoorah Digital
Posted in Business

The advertising industry in 2025 did not crumble under pressure; it transformed. Marked by consolidation,…

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2025: A transformative year for global advertising defined by growth, upheaval, and opportunity – Hoorah Digital

2026 Digital Marketing and Advertising Trends out now
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As new platforms, tighter budgets and fast-moving technologies define the year ahead, South African marketing…

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2026 Digital Marketing and Advertising Trends out now

ComStrat – The bridge between brand strategy and media strategy – Advertising Media Forum
Posted in Business

Communication strategy is the living instruction manual that translates a brand’s positioning (who you are…

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ComStrat – The bridge between brand strategy and media strategy – Advertising Media Forum

Rethinking AI-Generated advertising: How real people really react – Kantar
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Marketers everywhere are exploring how GenAI can help them scale ideas, customise content, and spark…

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Rethinking AI-Generated advertising: How real people really react – Kantar

Connected media: The next frontier in South African media planning – Advertising Media Forum
Posted in Business

For over a decade, South Africa’s media industry has been driven by a relentless pursuit…

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Connected media: The next frontier in South African media planning – Advertising Media Forum

A hot topic: Online gambling advertising regulation
Posted in Business

It’s an interesting thing – when I came back into the international community of advertising…

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A hot topic: Online gambling advertising regulation

Unpacking ARB code changes affecting the advertising of alcohol brands on vehicles
Posted in Business

Over and above the general provisions of the ARB Code, there are also specialised sections…

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Unpacking ARB code changes affecting the advertising of alcohol brands on vehicles

How South African advertising can be a world leader
Posted in Business

A recent trip to the West Coast of the US inspired me to explore what…

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How South African advertising can be a world leader